Mastering Tokenization, Lemmatization & TF-IDF for NLP Tasks like Sentiment Analysis & Keyword Extraction

Hi there! I'm Habib Javaid, and today I want to discuss some really fascinating ideas that underpin computer comprehension of human language. This is for you if you've ever wondered how programs like chatbots, search engines, or even spam filters interpret jumbled human text.

To be honest, when I first heard terms like TF-IDF, tokenization, and lemmatization, they sounded like something from a science fiction movie. However, after stepping inside, I discovered they aren't frightening at all. They're actually very useful! Consider them the key components of a recipe; once you understand how they function, you can develop a variety of incredible NLP projects.

My Journey with NLP Concepts

To be honest, I initially believed that this material was "too technical for me." After that, though, I began working on practical tasks like extracting keywords from blog posts and evaluating customer reviews. That's when it dawned on me that these aren't merely theoretical ideas; they're practical instruments that improve the intelligence and usability of text data.

Let's dissect it, then.

Tokenization: Dividing Text into Parts

You must break a sentence up into smaller pieces before you can analyse it. Tokenization divides text into discrete units known as tokens. These could be short phrases, words, or punctuation.

For instance: "I love learning about NLP!"
Word Tokenization → ["I", "love", "learning", "about", "NLP", "!"]

If it were a paragraph, sentence tokenization would divide it into separate sentences.

Why Tokenization Matters

You can't do much with a sentence if you treat it as a single block of text. Words cannot be counted or their meanings analysed. You can work with those smaller, more manageable pieces thanks to tokenization.

Quick Tip

Pay attention to punctuation! In sentiment analysis, a comma or an exclamation point can completely alter the meaning. It makes a significant difference whether you choose to remove or retain punctuation as tokens.

Lemmatization: Finding the Root Word

The issue persists even after you have your tokens: words like run, running, and ran all have the same meaning in our minds, but a computer interprets them as three distinct words. This is fixed by lemmatization.

It breaks down words into their most basic or "dictionary" form, known as a lemma. For instance:

  • running → run
  • ran → run
  • better → good
  • am, is, are → be

Why Lemmatization Matters

Your analysis may become disorganized if lemmatization is not used. You don't want "bloggers," "blogging," and "blogged" to appear as three distinct terms if you're counting words or extracting keywords. It's all about blogging! This is cleaned up by lemmatization, which also greatly improves the accuracy of your results.

Personal Observation

I once neglected lemmatization when doing a keyword analysis, and the outcome was terrible because there were so many different forms of the same word that it cluttered the output. The actual topics became very evident after lemmatization was used.

TF-IDF: Identifying the Crucial Terms

Now that your text has been divided into words, each of which has been normalised to its most basic form. The next query is: how do you determine which words are most important? TF-IDF can help with that.

Term Frequency–Inverse Document Frequency is referred to as TF-IDF. It sounds elegant, but this is the straightforward version:

  • Term Frequency (TF): The number of times a word appears in a single document. The TF of a 100-word article that contains five instances of the word "apple" is 5/100 = 0.05.
  • Inverse Document Frequency (IDF): Measures a word's prevalence or rarity across all documents. It's probably not special if the word "apple" appears in every article. It's more significant if it's in a select few.

A score that emphasizes words that are both common in a particular text and comparatively uncommon throughout the collection is obtained by multiplying TF by IDF. Those are typically your "important" keywords.

Example of TF-IDF in Action

The word "great" may be used frequently throughout a phone review, making it less noticeable. However, if the word "battery" appears frequently in a single review, it indicates that the reviewer had strong opinions about battery life.

Conclusion: The Power of NLP Foundations

That is how TF-IDF, lemmatization, and tokenization work. You'll realize how powerful they are once you comprehend them, even though they may sound technical. They are the foundation of contemporary NLP, helping with everything from text preparation and cleaning to determining what is most important.

And believe me, you'll question how you ever managed to complete your projects without them once you begin utilizing them!


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